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The Art of Restoration

Brown Thomas / Arnotts

Ten Four

 

 

Visual Direction
Art Restoration
Sneakerhead subculture
Sneaker connoisseurs

 

 

 

Circular Fix is a repair and restoration service available to customers at Brown Thomas and Arnotts, two high end department stores in Ireland.

By creating a 'sneaker coinneusser',  filming in an art gallery setting and treating the sneakers themselves as works of art, we were able to elevate the restoration process, while poking fun at sneakerhead culture.

 

 

Role
Creative Direction
On-set Art Direction

 

 

Additional Credits:
Photography & videography: Zoe Ardiff
Production: Ten Four
Stylist: Brown Thomas Internal
On-set Wardrobe: Katie-Ruby McLaughlin Robinson
Hair + MUA: Leonard Daly
Video edit:  Zoe Ardiff

 

 

The Art of Restoration

Brown Thomas / Arnotts

Ten Four

 

 

Visual Direction
Art Restoration
Sneakerhead subculture
Sneaker connoisseurs

 

 

 

Circular Fix is a repair and restoration service available to customers at Brown Thomas and Arnotts, two high end department stores in Ireland.

By creating a 'sneaker coinneusser',  filming in an art gallery setting and treating the sneakers themselves as works of art, we were able to elevate the restoration process, while poking fun at sneakerhead culture.

 

 

Role
Creative Direction
On-set Art Direction

 

 

Additional Credits:
Photography & videography: Zoe Ardiff
Production: Ten Four
Stylist: Brown Thomas Internal
On-set Wardrobe: Katie-Ruby McLaughlin Robinson
Hair + MUA: Leonard Daly
Video edit:  Zoe Ardiff