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Names Jewellery
Representing Generations

 

Campaign Creative Direction in collaboration with Seán Jackson.

 

 

 

Visual Direction
Generations of women
Morning, noon, night
The hands of the makers

 

 

Role
Creative Direction
On-set Art Direction

 

 

 

Jewellery goes beyond its physical form — it’s a sentiment of value we give to one another and hand down through generations. We grow to notice the feeling of our jewellery — its weight, form and texture. We carry it with us from morning to night.

This campaign represents the generations of women the pieces are named after, making the jewellery more than just its physical form, it evokes the sentiment of its acquisition.

 

 

Additional Credits
Photography & videography: Seán Jackson
Styling: Katie-Ruby McLaughlin Robinson
MUA Day 1: Ailbhe Lynch
Hair + MUA Day 2: Leonard Daly

 

 

Names Jewellery
Representing Generations

 

Campaign Creative Direction in collaboration with Seán Jackson.

 

 

 

Visual Direction
Generations of women
Morning, noon, night
The hands of the makers

 

 

Role
Creative Direction
On-set Art Direction

 

 

 

Jewellery goes beyond its physical form — it’s a sentiment of value we give to one another and hand down through generations. We grow to notice the feeling of our jewellery — its weight, form and texture. We carry it with us from morning to night.

This campaign represents the generations of women the pieces are named after, making the jewellery more than just its physical form, it evokes the sentiment of its acquisition.

 

 

Additional Credits
Photography & videography: Seán Jackson
Styling: Katie-Ruby McLaughlin Robinson
MUA Day 1: Ailbhe Lynch
Hair + MUA Day 2: Leonard Daly